Grow Solar La Crosse

About the Program

The Midwest Renewable Energy Association (MREA), in collaboration with local governments and community partners, proudly announces the return of Grow Solar La Crosse for 2025. This solar group-buy program allows La Crosse County residents and small businesses to invest in solar at below-market pricing through community purchasing power.

“Investing in solar means securing lower bills for many years ahead.” — Evonne Waugh, Grow Solar Program Manager

The program includes free educational events, known as Solar Power Hours, where participants learn about solar technology, incentives, and the installation process. After attending, homeowners can sign up for a no-cost site assessment from the program's selected installer.

In 2025, Ethos Green Power Cooperative, a Viroqua-based worker-owned cooperative, was selected as the trusted installer.

"Our core focus is empowering our communities through electrification, and we’re stoked to share the benefits of solar power with our neighbors in La Crosse County this year." — Tomas Herrera, Ethos Green Power

Why Join?

• Group-buy pricing makes solar more affordable
• Clean energy independence backed by a 25-year guarantee
• Trusted local installer with deep community roots
• Educational support from experienced renewable energy advocates

Grow Solar programs have already added 25 MW of new clean power across six states, saving participants hundreds of thousands of dollars. With energy costs rising, there has never been a better time to invest in solar energy.